Bucket List 2.0
Author
Nigel Lake
Title
Bucket List 2.0
Synopsis
We’ve all heard of the concept of the bucket list – the things that you really want to do before you die. But have you ever thought of making a bucket list for your company? The cold hard truth is that very nearly all organisations will meet with the corporate undertakers in the end. As an example, the world’s first company, the Dutch East India company, was founded in 1602. At its peak, it employed nearly a million Europeans. Once richer and more powerful than most nations, it eventually died an ignominious death, appointing receivers in 1800. And at the other extreme, the large majority of small businesses and start-ups fail, the majority of them before their tenth birthday.