Magic, Reason or Experience?
Author
Nigel Lake
Title
Magic, Reason or Experience? Will business ever match the rigour of science?
Synopsis
The notion of modern day science emerged in the early nineteenth century – William Whewell coined the term scientist in 1833. Before that, anyone investigating how the world worked was known as a “Natural Philosopher”. As a concept, “science” is much more than simply a word that represents technological development and invention. At its heart, it is a methodology for gathering the right data or facts, analysing them in a rigorous and reliable manner, and interpreting the findings and assessing their meaning. It is a process for evaluating theories about how parts of the universe really work, examining “proof”, and hence arriving at “truth”. Thus science is a philosophical paradigm. It is designed to support the development of thinking, increase in human understanding, and reliable decision-making.